PROJECT

AccutronReborn

Project Highlights

Reborn from the molten prenatal fluid where fashionable watches are born, Bonfire creates this origin story of the Accutron flagship timepiece. Jovian created multiple shots for this spot featuring liquid metal filling the watch gear shapes.

Under the Hood

The Ball Maze Game

Sometimes, to get a simulation just right, you have to change just one parameter, hit start, and go for a coffee. When you come back, you see what else went wrong, and try again. It’s frustrating in the same way that a cracker jack ball maze is, when you are almost at the last turn, and the ball bounces out of bounds for the 23rd time.